The popularity of OTT services continues to accelerate.
An environment has been created where content can be enjoyed regardless of location.
However, as subscription fees keep rising and extra costs are added,
attention is shifting toward free streaming platforms.
In this article, we’ll look at how OTT services became mainstream and why people are turning to free streaming options.
What is the origin of OTT platforms?
Unlike traditional cable or satellite TV, OTT began by delivering content directly over the internet.
Thanks to mobile and tablet accessibility,
OTT became a mainstream choice.
After the pandemic increased time spent indoors,
streaming consumption surged.
Strengths and weaknesses of OTT platforms
OTT allows users to watch what they prefer on demand.
Multiple OTT platforms release new shows and movies regularly.
But there are downsides as well.
Rising subscription prices and extra payments for certain content can be disappointing.
User sensitivity to pricing continues to grow.
What are free streaming services?
Free platforms allow viewing in return for advertisements.
Users can watch movies and shows without financial burden.
Recently, the FAST (Free Ad-Supported Streaming TV) model has gained attention.
Both users and providers benefit from the ad model.
Why ad-based platforms are rising
FAST is a rapidly spreading trend in streaming.
Demand for cost-free viewing increased after COVID.
New services like KT’s “Gi Live” are becoming attractive options.
With news, sports, and entertainment, interest continues to rise.
To wrap things up
As OTT subscription fees rise, interest in free streaming continues to grow.
Exploring options helps match personal get more info needs.
Content consumption will keep evolving.